The Shandy Media Manifesto
Half strong, half sweet; half edgy, half playful; half kick-butt entrepreneurs and half creative dreamers but 100% serious: Shandy Media’s quirky formula delivers a different breed of media company.
We believe in the unique alchemy that comes when you’re passionate about what you do.
We live and breathe in the pop-culture fast lane: celebrity, music, sports, food, beverage, fashion and all the different shades of beauty. Every editor, every team member, is a fan with a bona-fide pop-culture addiction. And we believe in the magic that happens when mega fans + exclusive access + creative originality intersects with smart entrepreneurship and new-media technology.
We believe in originality, authenticity and creativity.
We believe in creativity that entices. Authenticity that engages. And an originality that will propel the future, leaving copies far behind. We know taken together, those things create a bond with millennials that’s hard to shake. So every gallery, clip, post and episode is on a mission to deliver a unique moment: that crazy/funny/weird/passionate glimpse that brings us a little closer to people and pastimes we love most.
We believe millennials speak to the millennial culture best.
Of course we think this. We’re millennials. When we started, we didn’t find any media outlet that spoke to us with an authentic voice. So we did it ourselves. We launched our first blog straight from the red carpet. And off that success, we realized our friends and friends of friends and friends of friends of friends needed all of their pop-culture passions covered with this unique voice. Hollyscoop, ModaMob, Stereotude, The Savory, The Fumble and The Lowdown were born.
We want to keep making what we do better, bigger and more engaging, every single day.
We’re fans, millennials, entrepreneurs who share, shake-up, challenge, educate and inspire through video, online, mobile and social platforms—all day, every day. We thrive on out-of-the-box creative ideas, bringing them to life and then sharing with everyone we know. Our partners are at the epicenter of this movement; and with the right integrations and creative executions, you’ll catch our audience’s eye, enter their heads and yeah, maybe even win their hearts for the long term.